Undies that Match!

We are so proud to announce that thanks to your amazing support and wonderfulness in November and early December of 2014, we're sending 100 pairs of Upitees to women's shelters across the United States!

100! For the second year in a row, and in just 36 days you maxed out my match!

You might remember that in November & December of last year I offered a match for every purchase from my Etsy and korijock.com shops and at craft shows too.

For every pair purchased by you (glorious, amazing, fabulous you!), I'm sending a new pair of Upitees to a women's shelter in your hometown/region. So where are they headed? 

The vast majority are headed to southeast and southwest Michigan... We Michiganders love our local businesses! Tens of others will head to the East, West, and Gulf Coasts. Woot woot!

So how did we get here? Starting back in 2011, I heard about women's shelters really needing new underwear at this time of year through a City Council member's blog post. Learn more here.

In 2012, we sent over 20 pairs of undies around the country. In 2013 it was 77. In 2014, we maxed it out all of November and December. This year, we maxed it out in just 36 days!

SO AMAZING! Thank you so much for helping make my 2014 so successful and for sharing the love with so many more women across the country. Happy dances for all!

2 Responses


May 16, 2016

Diana! Thank you so much for your kind words- it is a joy to be able to share the undies love, and it is only possible because of the support of all my amazing clients! xoxo


May 16, 2016

Kori, you never cease to amaze and inspire me! So proud of you! <3 you lots! I’m happy for all the women in need who will get to wear your undies too.

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March 31, 2015


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